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Mission Plan Two

Mission Plan One

Gating your most valuable content behind a lead generation form is an extremely effective way to collect the email addresses of your target audience. This mission plan covers how to do just that! The Mission: Create a form follow that collects users’ information as they fill out a lead generation form, sends their data to the Mailchimp email marketing platform, and then displays the pages of gated content to users once they’ve submitted the forms. The Components Gravity Forms – At it’s core each Mission Plan is designed around the use of Gravity Forms. Submit to Access – This plugin provides a simple way to protect your content, requiring the visitor to submit a form in order to gain access. Mailing Service add-on – Various options are available here. Check out any of the following to accomplish your mission: MailChimp, ActiveCampaign, HubSpot, Email Octopus, Constant Contact, Campaign Monitor, Emma. The Mission Brief There are a number of key integrations and builds involved in this mission plan. Steps include: Building the lead generation form. Installing and configuring the Mailchimp Add-On (to send form submission data to MailChimp). Creating the target page containing the gated content ( this page is protected behind… READ MORE

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